INVESTIGATING CIRCULAR ECONOMY BARRIERS IN NOWSHERA’S MARBLE FACTORIES
DOI:
https://doi.org/10.71146/kjmr784Keywords:
Circular economy, sustainability, Marble industry, Waste management, technology, awarenessAbstract
The marble industry in District Nowshera, Khyber Pakhtunkhwa, plays a vital role in Pakistan’s economy but remains heavily dependent on a linear production model, resulting in excessive waste generation, high energy consumption, and environmental degradation. This study investigates the barriers to adopting circular economy (CE) practices in the marble sector, focusing on Shaidu, Jehangira, and Khairabad. A quantitative research design was employed, incorporating two structured surveys: one targeting CE experts and professionals (n = 64) and another engaging marble factory managers (n = 10). Data were analyzed through descriptive statistics, weighted averages, cross-tabulations, and correlation analysis to capture both systemic and operational perspectives. Findings reveal that weak regulatory enforcement, high electricity costs, lack of financial incentives, minimal awareness, and inadequate technological infrastructure are the principal barriers to CE adoption. Notably, 90% of factory managers had no prior awareness of CE, yet all expressed willingness to adopt sustainable practices when informed. The study concludes that integrated policy reforms, financial support, awareness campaigns, and technological investments are essential for transitioning Pakistan’s marble industry toward circular models aligned with sustainable development goals.
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Copyright (c) 2025 Hani Alam, Hafiz Muhammad Usman Khan (Author)

This work is licensed under a Creative Commons Attribution 4.0 International License.
